IHG Hotels & Resorts — internal communications

Campaigns

Flexera – FinOps framework campaign

Internal

Snow Software — Employer brand campaign

Internal

IHG Hotels & Resorts — internal communications

Internal

Genomics England — Future Fit employee engagement campaign

Events

Visa Europe — PAY360 event experience

Events

Snow Software – “Seeing Beyond”

Campaigns

Snow — Technology Intelligence launch

Campaigns

PIT — Concessions Program campaign

Campaigns

IHG Hotels & Resorts — internal communications

Turning corporate priorities into comms people notice — and act on

IHG® Hotels & Resorts is one of the world’s leading hotel companies, with around 345,000 colleagues across 100+ countries. As a rostered agency partner, we support IHG’s internal communications with multi-channel creative that helps global priorities land locally – clearly, consistently and with momentum.

Project overview

IHG’s internal audience is vast, diverse and distributed. The challenge isn’t a shortage of important messages – it’s ensuring those messages feel relevant, understandable and actionable for every colleague, wherever they are.

Working closely with global and regional stakeholders, we support communications across:

1

Global priorities and strategic programmes

2

Elevate quarterly updates

3

DE&I initiatives

4

Gender pay reporting and formal publications

Our role is to translate complex, corporate information into communications that are human, engaging and easy to act on — without compromising clarity or brand integrity.

Brand Maximisation™ built into the way we work: one brand, many moments

Protect the Masterbrand, flex the delivery

Every output feels unmistakably IHG, while formats and tone adapt to suit the message — from high-level strategy to sensitive reporting.
Make the message clear, not corporate

We structure content around what colleagues need to know: what’s happening, why it matters, and what to do next — reducing noise and increasing confidence.
Design for joined-up engagement

Comms are built as connected systems, not one-offs — ensuring messages reinforce each other across channels and touchpoints.
Deliver at pace, without losing polish

Reusable frameworks allow fast turnaround while keeping every asset considered, consistent and on-brand.

Creative output

1

Campaign key visuals and comms toolkits

2

Digital assets (intranet tiles, banners, headers, motion snippets)

3

Presentation templates and strategic storytelling layouts

4

Editorial-style comms for quarterly updates and programmes

5

Formal publication design for sensitive or regulated content

IHG’s priorities are global. Our role is to make them feel personal – and to make the brand work harder at every internal touchpoint.

Want your global priorities to land locally? Let’s talk.

Work

Flexera – FinOps framework campaign

Snow Software — Employer brand campaign

Scottish Widows

IHG Hotels & Resorts — internal communications

Genomics England — Future Fit employee engagement campaign

Visa Europe — PAY360 event experience

Paris Blockchain Week

Snow Software – “Seeing Beyond”

Snow — Technology Intelligence launch

PIT — Concessions Program campaign

CIPFA Advisory

BookTrust — Libraries pilot

Bionic — Price Cap campaign

Bionic × British Gas Lite

Azets — Brand campaign

Visa — Let’s Celebrate Towns

PBES

Hable

AAG Wealth Management

Paris Blockchain Week

BOXXER

Bionic

Visa – Talk of the Town

Request your free brand maximisation™ audit

IHG Hotels & Resorts — internal communications

Turning corporate priorities into comms people notice — and act on

Project overview

1

2

3

4

Brand Maximisation™ built into the way we work: one brand, many moments

Protect the Masterbrand, flex the delivery

Make the message clear, not corporate

Design for joined-up engagement

Deliver at pace, without losing polish

Creative output

1

2

3

4

5

IHG’s priorities are global. Our role is to make them feel personal – and to make the brand work harder at every internal touchpoint.